Get Closer in 2021: Key Trends from NRF

Another by-product of 2020 is the digital transformation that is happening within the retail industry. In order to continue a relationship with their customers, retailers have had to hyper focus on their digital presence and technologies. This has helped with their growth by providing that one-to-one experience and enabling the ability to tailor their promotions, using big data and AI.
In this time of 'distancing' and 'remoteness' the prize is up for grabs for retailers brave enough to actually get closer to their customers, get closer to their workforce – and get closer to their goals.
In this eBook, VMware takes a look at the top ten trends on retailers' minds right now as discovered at NRF 2021, the very first NRF to take place completely online.
Read now for the key trends within digital retail!